Júnior Morasco
Open to Opportunities
Index/ Work/ Case 02 — The Special Poets
✦ Master’s Dissertation · UNESP · 2018 · Inclusive Design

Poems for every
child, felt.

An accessible learning object for children with blindness, low vision, color blindness, deafness and dyslexia — built from the ground up on inclusive graphic design and web accessibility.

(01) Context Academic research
UNESP · Brazil
(02) Role Designer · Researcher
Author
(03) Audience Children 6–10
with specific needs
(04) Scope Research · UI · HTML
CSS · JS · Narration
(05) Recognition Master’s Dissertation
UNESP · 2018
Case 01 · 2014–2018 · Master's
01/11
UNESP · Bauru Master's Research Inclusive Design
Project Brief · 01

Poetry, made readable for every reader.

FormatWeb + Print
AudienceChildren
A11yWCAG AA
Year2015
UNESP Honors Award
The Brief Section 01 · The Challenge

A learning
object for every child.

Brief · Framing ·
Learning Objectives

The challenge was ambitious from day one: create a digital learning experience that could truly work for children with blindness, low vision, color blindness, deafness and dyslexia. Not adapt later. Not add accessibility at the end. Build for inclusion from the start.

This project came from my academic research at UNESP and quickly became much bigger than a school project — it eventually became the foundation of my Master’s dissertation in Design (UNESP, 2018). Beyond applying Inclusive Graphic Design principles, I wanted to answer a harder question: can accessibility decisions directly improve learning outcomes?

Accessibility wasn't treated as a checklist. It became the design foundation.

Accessibility isn't a feature added at the end. It shapes every decision from the beginning.

Context & Audience Section 02 · Understanding before designing

Understanding
before designing.

Child Development ·
Disability Literature

Before opening any design tool, I spent time understanding the audience deeply. I researched child development, cognitive and physical characteristics across different accessibility needs, and explored books, papers and studies related to early childhood education.

At the same time, I went deep into Inclusive Graphic Design and digital accessibility principles, treating them less as rules and more as a design language.

The goal wasn't simply making something accessible. It was understanding how children experienced the world and designing from that perspective.

Fig 01 — How the page can feel to a user with dyslexia.01 / 06
Fig 02 — How the same palette reads under color blindness.02 / 06
Benchmark & A11Y Section 03 · Every detail mattered

Every detail
mattered.

Benchmarking ·
Accessible Web · IGD

I reviewed educational projects, accessibility manuals and digital products created for children with specific needs, looking for both patterns and gaps.

On the technical side, I studied accessible structures, ARIA implementation and screen reader behaviors. On the design side, I explored typography, color systems, illustrations, motion and descriptive narration.

Every decision had a reason behind it.

Fig 03 — Benchmark references and working definitions — the visual grammar, distilled. 03 / 06
Ideation Section 04 · Starting with paper

Starting
with paper.

Sketches · Characters ·
Storyboard

Everything started offline.

Sketches, storyboards, character explorations and content mapping helped shape the experience before any interface existed. I created and refined flows, tested ideas with peers and iterated multiple times before moving into production.

Fig 04 — Paper sketches: characters, panels, transitions.04 / 06
Fig 05 — Preliminary storyboard — every screen, every narration cue.05 / 06
The Delivery Section 05 · Handcrafted & tested with children

Handcrafted.
Tested with children.

HTML · CSS · JS ·
Audio Narration · Clinical Testing

I designed and developed the experience directly using HTML, CSS and JavaScript, while also recording descriptive narrations for activities.

Testing became one of the most important phases of the project. Sessions happened through partner clinics with parental consent, allowing children to interact with the experience directly while I observed behaviors, captured friction points and iterated in real time.

Fig 06 — A selection of Special Poets screens — activities, poems, narration controls. 06 / 06

Outcomes ✦ The Numbers

Impact, measured.

What the system unlocked — for users, for teams, and for the brand — after launch.

05× Profiles tested

Children with deafness, low vision, dyslexia, color blindness and no disabilities participated across multiple scenarios.

300% Browser zoom

Low-vision participants regularly pushed browser zoom to its limits, completely reshaping how I thought about scalable typography.

1° Major lesson

Accessibility isn't one-size-fits-all. Small design decisions create very different experiences depending on the audience.

Findings ✦ Per-Profile

What each child taught me.

Usability testing surfaced sharp, specific lessons — lessons that would only arrive by watching a real child, not reading a WCAG clause.

Hearing / deafness

Visual storytelling carried the experience naturally. Narration became reinforcement instead of dependency.

Low / vision

The original typography wasn't enough. Participants immediately increased browser zoom, reinforcing that scalable content should be treated as a core design principle.

Dyslexia

Most activities worked smoothly, but some typographic choices created friction and highlighted an important lesson: accessibility-friendly design is much more nuanced than selecting a font.

Master’s Dissertation UNESP · 2018 · Programa de Pós-Graduação em Design

From a project
to a framework.

Inclusive Graphic Design ·
Eye-tracking · 9 participants

The Special Poets directly inspired my Master’s dissertation, “Parâmetros gráfico-inclusivos para o desenvolvimento de objetos de aprendizagem digitais voltados ao público infantil” (UNESP, 2018), advised by Prof. Dr. Cassia Leticia Carrara Domiciano.

The research formalized the principles I had been testing into a set of graphic-inclusive parameters for digital learning objects — covering typography, color, media, interactive elements and web accessibility — cross-referenced with WCAG and E-MAG guidelines.

A field study with a convenience sample of nine children, supported by eye-tracking technology, validated those parameters with users with and without specific learning needs (dyslexia, blindness, low vision, color blindness and deafness), positioning Inclusive Graphic Design as a practical tool for educators and designers — not only a theoretical lens.

The Team

It takes a village.

Gratitude to the cross-functional crew that made this one real — and to the testers who kept us honest.

Designer · Researcher
Júnior Morasco Concept · UI · Front-end · Narration
Academic Context
UNESP Inclusive Graphic Design · Brazil
Testing Partners
Partner Clinics Usability with children · Consent-led
Master’s Dissertation
UNESP · 2018 Advised by Prof. Dr. Cassia L. C. Domiciano
Stack
HTML · CSS · JS Hand-built, no framework
Focus
Inclusive Graphic Design Accessibility as grammar, not audit
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